The main research areas of the department reflect its multidisciplinary composition, with its members having gradually initiated and consolidated increasingly frequent knowledge integration efforts. The research areas are thus organized around activities grounded in core knowledge of economics, management and finance, law, multimedia communication, linguistics, psychology, research methodology, and computer science. The following provides a breakdown into research areas of the main research interests of the department’s members.
Production and management of audiovisual streams on the internet – Education and digital platforms – Sentiment analysis and social media – Social media conversation analysis – Artificial intelligence and learning models – Analysis of intermedia content
Public takeover bids and the Consolidated Finance Act – Virtual currencies and cryptocurrencies – Cooperative banks between mutuality and profitability – Artificial intelligence and regulation
Eating behaviors and chronic diseases – Ecological transition – Sustainable production and waste management – Local production systems and sustainable development – Circular economy – International cooperation models – Economic dependency and global development models – Global value chain – Industrial supply chains
Linguistic variation and contact – Historical and formal linguistics – Comparative morphology and syntax – Gene-language comparison – Lexicography, lexicology, and semantics
Decision making – Brand strategies – Crisis management and communication – Eating behaviors and consumer well-being – Sustainable behaviors – Consumers, digital environments, and Artificial Intelligence (AI) – Generative Artificial Intelligence (GenAI): development and business prospects – AI/GenAI ethics
Intermediality and intersemiotic translation – New forms of television seriality – New advertising formats – National Edition and digital archive "Cesare Zavattini" – Cinema and advertising – Urban space regeneration – Digital storytelling – Forms of narrativity – Digital narratives – Locative media – Cinema and work – Culture, care, and health – Biopics (media biographies) – Media and urban and industrial landscapes – Media theories
Business models in banks – Persuasion and advertising communication of financial products – Governance models and market value – IPOs – Analysis of economic-financial texts and investor attention – Financial instruments, products, and services – Public takeover bids (OPAs) – Crowdfunding – SREP (Supervisory Review and Evaluation Process) – Financial literacy – Textual analysis and stock picking
Methodological statistics – Applied statistics – Social network analysis – Semantic analysis – Artificial Intelligence – Machine learning – Media semiotic analysis and transtextual analysis
Digitalization and its impact on work – Coworking and collaborative spaces – Creative industries and cultural institutions – Equity and organizational justice – Smart working and new models of human resource management – Digitalization, participation, and urban policies – Organizational sustainability – Media narratives of work
Attitudes – Persuasion – Eating behaviors – Political ideology – Gender stereotypes – Promotion of breastfeeding
Innovation in business models and digitalization, sustainability, circular economy, artificial intelligence – Innovation in business models, supply chains, and ecosystems – Open business model innovation – Sustainability and corporate social responsibility, plans and reports – Governance systems and managerial models – Family businesses – Evaluation and monitoring of performance in public administrations – Accounting Information and Political Arena – Lively aging (economic and managerial issues)